Keller Williams Realty DTC’s Colorado Dream House Team announces chance to bid in a “reverse auction” on home designed by famous architect
GOLDEN, CO (September 8, 2015) – A local luxury real estate group has found an exciting way to build interest in a unique mountain home on the market, creating an opportunity for potential buyers to bid on the home as the price drops in $150,000 increments every three days until it is sold.
Contrary to a regular auction where buyers bid up the price, a reverse auction allows buyers to watch and wait for the price to decrease to the number they like, while trying to avoid a lost opportunity in failing to act soon enough.
“It’s a bit like watching the stock market fall and deciding when to buy shares of a blue-chip stock before the price goes back up, or in this case another buyer jumps in and steals the chance to own this singular Colorado mountain property,” broker Dan Polimino said of the unusual strategy.
PRESS CONFERENCE: Members of the media are invited to tour the property at 918 Northridge Court in Golden’s Genesee community following a press conference in which features of the 11,473 sf home will be showcased and details about the reverse auction explained.
RSVP to Diane Mulligan at 720-273-0927 to attend the press conference, scheduled for Monday, September 14 at 10:30 a.m.
The contemporary home was completed in 2001 by famous NYC architect Alexander Gorlin and was included in a book titled, “100 of the World’s Best Houses.” Visit www.itwillbesold.com for more information, photos and videos.
About The Colorado Dream House Team
The Colorado Dream House Team is part of the Keller Williams Realty DTC Market Center, located at 6300 S. Syracuse Way in Greenwood Village. CDHT is a group of ten professionals who sell more than 100 homes per year using creativity and ingenuity in their marketing techniques.